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Qualify Prospects Using an Account Insights Platform

Mar 14, 2017

Erika Granath

Sales teams that struggle to meet their goals may not be short on prospects – more likely, they're short on actionable insights about these prospects and the businesses they work for. In other words, they don't know which ones are ready to buy right now.

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Topics: Sales Prospecting, Account Insights

Stay Up To Date With Important Signals From The Companies in Your Network

Mar 7, 2017

Erika Granath

While sales is the foundation on which some organizations are built, there are also many companies that are far less sales-driven. These companies, for example creative agencies and consultancy firms, will get most of their deals from existing customers or connections.

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Topics: Account Insights

What Web Technologies Say About a Company’s Identity

Jan 26, 2017

Mikaela Hallenberg

It’s safe to say that just about any company, whether an industry giant or a smaller agency, is  benefiting from some kind of web technology. Whether it’s to micromanage their marketing or to keep track of their customers, technology in B2B these days cannot be escaped.

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Topics: Account Insights

How well do we really know our customers?

Nov 10, 2016

Veera Virintie

As you know, we at Vainu have developed a lead generation software that allows companies not only to find new customers but also to make comprehensive analysis of their existing ones. You'd probably assume that since we are the best experts of our own sales intelligence solution, we would know every single customer of ours in and out. 

But do we?

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Topics: Data Visualization, Account Insights

Video: How Customer Success Benefits from Using Data

Aug 31, 2016

Erika Granath

To maintain your customers and keep them happy you have to understand them. With data you can keep up to date with what’s going on with your customers and react fast if something changes in their organization.

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Topics: Video, Account Insights