10 Best Sales Intelligence Tools for Prospecting in 2019

Jan 16, 2019

Erika Granath

There are 10 types of sales tools that are mandatory for salesperson to be acquainted with. One of these, Sales Intelligence Tools, refer to a wide range of technologies that help salespeople find, monitor and understand data that provides insights into prospects’ and existing clients’ daily business.

These insights help you as a salesperson find and identify potential new customers that fit your ideal customer profile. In other words, these insights help you with your sales prospecting.

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Topics: Sales Tools

Smartbound - Combining Inbound and Outbound Sales Prospecting

Dec 3, 2018

Erika Granath

During outbound’s period of greatness, the sales department at pretty much every company outnumbered the marketing department by far. As inbound grew stronger, marketing departments did the same and some companies came to only trust inbound activities to drive business to the company.

Today, the fastest growing companies in the world are doing both outbound and inbound, the frontrunners combining these two processes with a strong data-driven approach.

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Topics: Sales Prospecting

USE CASE: Machine Learning infused sales solution for Telia

Nov 22, 2018

Juuso Helander

Vainu has initiated a collaboration with Telia to develop a new B2B sales solution enabling Telia to prioritize the most fruitful accounts according to available data. The innovation involves machine learning and the use of both Telia's internal data and Vainu's company database.

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Topics: Press Release, Sales AI

Sales Process: The Ultimate 7-Step Guide for Creating One

Nov 20, 2018

Juuso Helander

A successful B2B salesperson is an expert in handling uncertainty and one needs to have a stable sales process to succeed. In this blog, we'll introduce you to an outbound sales process taught at Vainu Sales Academy.

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Topics: Sales Process

These are the Sales Prospecting KPIs Your Business Should Focus On

Nov 1, 2018

Erika Granath

The most successful sales organizations are the ones working systematically. To do that you have to have clearly defined goals, KPIs, and relentlessly measure and monitor how your sales and marketing efforts contribute to help you reach them.

This is why performance sales development teams have well thought out KPIs that are being tracked daily, weekly and monthly.

With modern technology, the question is not what you can measure, but what you benefit from measuring. Following the right metrics will help you as a sales executive evaluate the performance of your team and steer them in the right future direction. Measuring the wrong or additional metrics will simply take precious time away from the things that matter.

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Topics: Sales Prospecting

6 B2B Sales Trends to Watch in 2019

Oct 22, 2018

Mikko Honkanen

Predicting the future trends in B2B sales is becoming an annual tradition here at Vainu. This is already the fourth time when we sat down together and discussed what’s happening in this space. In the previous years, we've accurately predicted the rise of micro-targeting, sales automation and the explosive growth of AI-powered sales tools.

There are also trends that we missed such as conversational marketing which got a lot of coverage in industry blogs this year and was quickly adopted in different parts of the world. This time, it was fairly easy to put together a short list of 15 sales trends but much harder to narrow it down to the list of final six. But here they are:

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Topics: Sales Trends